Vilam Hotels Group

Vilam Hospitality Management for Hotel Investors is the UK's foremost independent hotel management company, Vilam Hospitality excels at maximizing asset value and delivering superior returns for hotel investors.

We manage over 9 properties across the UK, Europe & The Caribbean , focusing on sustained profitability. Our owner-centric approach seamlessly integrates deep market insights with operational excellence. By meticulously optimizing revenue, controlling costs, and enhancing the guest experience, we ensure each property reaches its full potential, driving a strong return on investment for our partners.

Vilam Hospitality stands as a dynamic, results-driven leader in hotel management, built upon a foundation of unparalleled industry knowledge and a keen understanding of diverse market dynamics. We specialize in optimizing hotel asset performance and elevating guest experiences through a truly comprehensive and owner-centric approach.

Our mission transcends simple management; it's to drive superior financial returns and unlock substantial longterm value for every hotel owner and investor we partner with. What makes us unique is our blend of extensive global insights with nuanced regional operational expertise, allowing us to craft bespoke strategies that navigate complex challenges, capitalize on emerging opportunities, and consistently deliver measurable results.

Your success is not just an objective; it's the core of our partnership. We achieve this by focusing on innovative revenue management, streamlined operational efficiency, strategic brand positioning, and an unwavering commitment to guest satisfaction. This integrated approach ensures your hotel asset not only thrives in a competitive landscape but also consistently exceeds its potential

Our Commitment: Outperforming Expectations & Building Enduring Value

Asset Value Maximization Every strategic decision and operational execution is meticulously crafted to enhance your property's long-term market value, focusing on sustainable growth rather than short-term gains.

Unrivaled Performance Focus We relentlessly outperform competition across all key metrics 3 profitability (GOP, EBITDA), commercial market share (RGI, ARI), and guest satisfaction (GSS, online reviews).

Owner-Centric Partnership We operate with complete transparency, fostering collaborative relationships where your specific investment goals are integrated into every aspect of our management strategy.

Vilam Hospitality: Scale, Expertise, and Diverse Portfolio

Vilam Hospitality stands as a leading independent hotel management company, distinguished by our significant scale and unparalleled expertise.

Our diverse portfolio encompasses a wide array of properties, allowing us to leverage extensive market knowledge and operational efficiencies for optimal performance across all our managed hotels

9+ Hotels Managed Across key markets in UK, Europe, The Caribbean & India.

600+ Rooms Spanning city centre, resort, and airport properties

3 Segments Expertise across full service, select service, and extended-stay hotels

Meet the Team

At Vilam, our team shares a passion for hospitality and a drive for results, despite our unique skills.

  • Aashwin Bali

    Managing Director

  • Eleanor Parks

    Director of Sales & Marketing

  • Emmett Marsh

    Commercial Director

  • Karl Holland

    Development Director

  • Jamie Kokot

    HR Director

  • Jaya Dixon

    Finance Director

Vilam Group: Redefining Asset Value.

The name Vilam originates from the Latin phrase 'Life Of,' representing our commitment to creating enduring value and long-term asset vitality.

The Vilam Group is a privately owned, market-leading consortium of companies established in 2015. We specialize in strategic investment, development, and operational excellence across the Hotels, Residential, and Commercial Real Estate sectors in the United Kingdom and India.

Global Reach, Local Expertise: With a physical presence spanning continents from Europe to Asia, we provide comprehensive, end-to-end business solutions. Our expertise covers the full asset lifecycle, including:

  • Acquisition and Asset Management

  • Design, Planning, and Development

  • Operational Oversight

  • Specialized Investment Strategies

Our Competitive Distinction: What sets Vilam apart is our commitment to bespoke solutions. Unlike companies that rely on generic strategic alliances, we are highly specialized, approaching each project individually based on our self-developed, unique know-how. Our strength is built on a group of highly experienced experts and trusted partnerships, ensuring quality and structural reliability throughout the industry.

The portfolio of projects under our belt is a montage of successes that demonstrates investor confidence and represents our unwavering commitment to delivering positive growth and superior stakeholder value.

Our Vision, Mission, and Core Values

End-to-End Solutions for Peak Hotel Performance

Partner with Vilam Hospitality: Unlock Your Hotel's Full Potential

Embark on a journey to elevated returns and sustained growth. Our owner-centric engagement process ensures every step, from initial assessment to ongoing optimization, is tailored to your unique objectives and designed to maximize profitability. Discover the seamless process of partnering with Vilam Hospitality.

  • We identify prime hotel investments aligned with your strategy and market potential. For existing hoteliers, we conduct a detailed, data-driven assessment of assets, operations, market segmentation, and costs, revealing opportunities to boost initial revenue by 5-10% through inefficiencies and untapped markets.

  • Based on our review, we provide a bespoke management plan aligned with your specific investment goals, such as achieving a 20% increase in annual Net Operating Income (NOI) or 3x capital appreciation over 5 years. This outlines a clear roadmap for operational improvements, revenue maximization using our proprietary OmniReach# data insights for targeted campaigns, and precise cost efficiencies.

  • Benefit from our 15+ years of expertise as we seamlessly integrate proven systems and introduce new operational protocols. Our dedicated transition team ensures a smooth handover within just 30-45 days, minimizing disruption and rapidly implementing new processes, leading to a noticeable uplift in guest satisfaction scores within the first quarter through enhanced service training and optimized guest touchpoints.

  • We continuously monitor market trends, real-time guest feedback via GuestConnect# systems, and granular operational data from VilamView#. This allows us to dynamically adjust strategies monthly or bi-weekly, utilizing AI-driven PredictPath# forecasting for dynamic pricing and inventory allocation. This proactive approach ensures your hotel maintains a competitive edge and drives sustained growth in RevPAR by an average of 7% and overall profitability. description

  • Our proprietary "Vilam Insights Dashboard" provides 24/7 access to critical performance metrics, including daily RevPAR, ADR, GOPPAR, and detailed expense breakdowns. Through bi-weekly strategy calls and monthly detailed performance reviews, we ensure you are always fully informed and confident in your investment's performance and future direction, fostering a truly collaborative partnership

  • Beyond day-to-day operations, we proactively identify and capitalize on opportunities for long-term strategic growth, whether through targeted renovations (targeting minimum 10% ROI in areas like F&B or guest rooms), strategic brand repositioning, or market-driven expansion. We develop proactive 5-year CAPEX strategies to ensure your asset's enduring value, targeting an average 2-3% annual value appreciation, ensuring your investment remains future-proof

Ready to unlock your hotel's full potential? Contact our business development team today to discover how Vilam Hospitality can help you achieve superior returns and a truly owner-centric partnership, consistently delivering an average 18% increase in owner distributions within the first two years.

Let's Build Your Success Story Together

Ready to Maximize The Hotellier In You?

Unlock the full potential of your hospitality investments. Our expertise in strategic asset management ensures optimal performance and sustainable growth.

Partner with us to transform challenges into opportunities and secure a prosperous future for your assets. Get in touch today to discuss your specific needs and discover how Vilam can elevate your hotel's value.

Connect with us us for a Free 60 minute discovery call.